Service line 1 · Intelligence & Advisory

From market decision to first order.

IB7 works the market with you, phase by phase. You buy only as much of IB7 as your decision needs.

How we work

Every phase has two halves.

Evidence alone does not open a door, and introductions alone do not justify capital. Each phase delivers both.

Market intelligence

The evidence behind the decision, presented as fit bands, ranked shortlists, regulatory traffic lights, landed-cost waterfalls and routing maps — so a board can read the result without reading the method.

Action in the market

IB7 opens doors and works beside you — with importers, distributors, trade commissioners, consulates, chambers and host organizations — and supports your funding applications.

The four phases

Each phase ends at a gate. You decide whether to continue.

Every phase starts from what your company already built — in the IB7 EDGE Workshop, or on your own — and deepens it.

ExploreIB7 diagnostic

Is this market worth it?

Candidate markets ranked against each other on evidence, with tariff exposure mapped and a clear verdict — including the verdict that you should not go.

Ranked market shortlist, fit band, tariff exposure, a go or a documented no.
DevelopMarket Entry Plan

How do we enter?

Entry mode, landed cost, regulatory pathway and funding fit decided together, with the first ninety days of cash set out.

Entry mode, landed cost, regulatory pathway, funding fit, first-90-days cash view.
GrowMarket Entry Partner

Who buys?

A vetted partner shortlist and the introductions behind it — with IB7 at the table for the partner meetings, not just on the briefing note.

Vetted partner shortlist, introductions, IB7 at the table, contract and IP checklist.
ExecuteLaunch & First 90 Days

Is the thesis holding?

A launch gate, a dashboard that shows whether reality matches the plan, and a mid-course correction when it does not.

Launch gate, KPI dashboard, operating rhythm, a mid-course correction if needed.

Fast-Track

Explore and Develop combined in about eight weeks, for companies that need a plan fast.

How companies start

Most begin with a Brief, not a mandate.

Step 1 · optional
EDGE Workshop Series

Four phases taught in a cohort, working on your own company.

Optional
Step 2 · free
30-minute readout

One-to-one, within 14 days of a session, to work through what it raised.

No charge
Step 3
Country Market Brief

One market — a country, or a region that trades as one — researched and scored. The first purchase for most companies.

Entry product
Step 4
IB7 EDGE Engagement

One phase or all four, scoped to the decision in front of you.

Scoped per company
Step 5 · when needed
Launch support

Soft Landing and Air Cargo, contracted separately as extras to the plan.

Separate contract
Other ways in

Smaller pieces, when a full phase is more than you need.

Country Market Brief

One market, researched and scored, with the outputs a decision actually needs.

Tariff Response Clinic

Ninety minutes, one-to-one, on where your tariff exposure actually sits and what to do first.

U.S. Footprint Assessment

Whether a U.S. presence changes your exposure, and what shape it would take.

Commissioned report

A research question answered to a standard that can be published or submitted.

Corridor Intelligence

A recurring read on policy, tariff and incentive movement across the corridor.

Soft Landing

When the decision is made and the market has to exist — entity, tax, compliance, IP.

What it costs

Scoped per company.

Engagement phases are scoped and quoted against a written scope before any work begins. The Country Market Brief and the Tariff Response Clinic are fixed-price entry products — ask and we will send the current figures with the scope attached.

Funding

Your company may qualify for programs such as CanExport SMEs, which can cover part of eligible market-entry costs. Agri-food companies are usually pointed to AgriMarketing instead. Eligibility is decided by the program, not by IB7 — and IB7 can help you prepare the application.

Who we have done this for

Three engagements, described by sector.

Named references are published only with each client's written consent. Until then, the work speaks by shape rather than by name.

A Manitoba food distributor

Sourcing and supplier qualification into Canada, carried from shortlist through to first shipments.

A Canadian premium beverage brand

Market selection and partner identification for entry into Mexico and the United States.

A European government client

A commissioned report on corridor conditions, delivered to an institutional standard.

Next step

Start with thirty minutes.

You describe the decision in front of you. We tell you which phase you are in, what would close it, and whether a Brief answers the question more cheaply than an engagement.

Book a free 30-minute readout

IB7 outputs are indicative and built on public data. They are not legal, tax, customs, regulatory or investment advice, and IB7 does not guarantee market results. Regulated work is carried out by licensed firms in each country.