IB7 EDGE — Talk · Lab · Workshop · Engagement

Four ways in. One method underneath.

A company climbs the same staircase with us: a free IB7 EDGE Talk shows the opportunity, a paid IB7 EDGE Lab solves one piece of it, the IB7 EDGE Workshop builds the whole plan, and the IB7 EDGE Engagement makes it happen.

IB7 Consulting
The IB7 EDGE product ladder
Four depths on one method — not four steps you must climb From first question to first shipment One method underneath · Evaluate · Develop · Grow · Execute IB7 EDGE TalkOne live output, on a public exampleIB7 EDGE LabOne Lab Read on your own caseIB7 EDGE WorkshopThe full Snapshot set on your companyIB7 EDGE EngagementThe full IB7 diagnostic and entry plan A company can start at any of the four Country Market Brief Depth of IB7 intelligence on your own case A readout after each one is where a company decides whether to go deeper. Credits move up only, never sideways.
Most companies meet us at a Talk, but none of this is a queue — a company that already knows its market can start at the Engagement, and one with a single question can buy a Lab and stop there. The Country Market Brief is the usual bridge from the Workshop into a mandate.
How to choose

Pick by the question you are actually asking.

Talk

“Is this worth our attention?”

Forty-five minutes at a host event or webinar, plus questions. You leave with one idea, three checks to run on Monday and a one-page takeaway. Free.

Lab

“How do we handle this one issue?”

Ninety minutes or a half day, hands-on, in person or live online. One working tool and one Decision card on your own case, with a read waiting for you at the door and a free readout inside two weeks.

Workshop

“Which market, how, with whom, and how do we launch?”

Three three-hour group sessions and a one-to-one launch clinic. You leave with the full toolkit, a Draft Entry Brief and a launch plan for one market you chose with evidence.

Engagement

“Can IB7 do it with us?”

Phased consulting — Explore, Develop, Grow, Execute — ending in an operating presence in market. Regulated work is carried out by licensed firms in the country.

Why IB7

Six reasons a company picks us over a bigger name.

We are specific about what we do, and about what we leave to licensed firms in the market.

01

Both directions of the corridor

Outbound: Canadian companies selling into new markets. Inbound: foreign companies and investment landing in Canada. The second one is our origin, and it is why we read a market the way an investor reads it, not the way a brochure describes it.

Most advisors do one direction.
02

One method at four depths

Talk, Lab, Workshop and Engagement run on the same four questions and the same intelligence. Nothing is relearned at the next step and nothing is charged twice. You buy depth, not another consultant from the beginning.

No restart between engagements.
03

Read on your own company, not a generic deck

Every step returns a read scored on your products and your target markets — bands, ranks and traffic lights. Each one arrives with its inputs and its sources attached, so you can challenge any line of it.

You can audit the answer.
04

Built on the corridor we actually work in

CUSMA across Canada, the United States and Mexico, with CETA into Europe and CPTPP across the Pacific. Four-factor market reads from live trade, tariff and regulatory data rather than last year’s report.

Current, not annual.
05

One firm accountable, licensed specialists in market

IB7 coordinates the mandate and stays answerable for it. Licensed firms in each country carry out the regulated work and bill you directly. One answer and one owner instead of four invoices and nobody joining them up.

One point of contact.
06

Every step ends in a decision

Not a report. A decision in money, time or risk, with the next step named — including the decision not to go, when the numbers say so. We would rather lose the mandate than sell you a market that does not fit.

A decision, or an honest no.
What we do not do

Legal, tax, accounting and customs advice, and company formation, are carried out by licensed firms in each market, not by IB7. We do not guarantee market results, and we do not take a commission from the partners we introduce you to.

Next step

Not sure which step you are on?

Thirty minutes, no charge. We will tell you which of the four fits, and say so plainly if the answer is none of them yet.

Book a free 30-minute readout

IB7 outputs are indicative and built on public data. They are not legal, tax, customs, regulatory or investment advice, and IB7 does not guarantee market results. Regulated work is carried out by licensed firms in each country.